Tuesday 6 May 2014

Why the social networks are falling apart

http://www.computerworld.com/s/article/9247925/Why_the_social_networks_are_falling_apart / hoodie wearing college dropout Silicon Valley social network Mark Zuckerberg business model hundreds of millions of eyeballs single site worth something Facebook advertisement advertizement advertising site strategy single locationFacebook.com harvest social signals location sell ads everyone everything money went public company reported Q1 revenue $2.5 billion Facebookland problem migrating desktop mobile making ad revenue Google make money harvesting personal data displaying personalized advertising personal Larry Page CEO Eric Schmidt business unification Google privacy policy harvest user signals personal data service search information personalize advertising another service YouTube future online advertising Twitter Facebook discover unwelcome shift user behavior younger users interacting little apps social interaction Snapchat Instagram WhatsApp location data data-harvesting direction strategy harvest personal data multiple apps sell personalized advertising multiple locations /