Thursday, 8 May 2014

Google Street View mod shows your town under water


Credit: World Under Water screenshot by Eric Mack/CNET

Over 97% of climate scientists accept the evidence for climate change. If, as a majority of climate change models predict, sea level rises by 2 metres this century, many of the world's major cities with be inundated.

World Under Water is a project to show how some cities would look under 2 metres of water.

http://www.cnet.com/news/google-street-view-mod-shows-the-world-under-water/ / US government climate change already happening National Climate Assessment Google Street View world's cities flooded rising sea levels marketing agencies BBDO Proximity Singapore climate change crowdfunding platform CarbonStory accurate representation city sea levels actually rise 6 feet this century many scientists predict flood New York London 6 feet of water centre center city landmarks underwater National Climate Assessment /

Flying 3D printers could help seal off nuclear waste (video)

http://www.gizmodo.com.au/2014/05/flying-3d-printers-could-help-seal-off-nuclear-waste/ / quadcopter outfitted on-board 3D printer seal off transport nuclear waste build structures inventor Mirko Kovac University College London world world’s first flying 3D printer New Scientist drones work together help remove waste nuclear sites patch up damaged buildings nest-building behaviour swifts construct spaces machine mixture two chemicals combine form quick-hardening polyurethane foam precise precisely quadcopter’s stability adhesive stick sticking drone small containers waste airlifted to safety safe tech radiation-resistant foam new construction process /

UK to invest half a billion pounds to promote EV adoption

http://chargedevs.com/newswire/uk-to-invest-half-a-billion-quid-to-promote-ev-adoption/ / UK EV-friendly EV friendly Europe government invest £500 million boost ultra low emission vehicle ULEV industry automotive sector economy growth future investment create jobs reduce emissions Britain forefront green technology local areas ambitious plans Ultra Low Cities £35 million drivers green cars bus lanes park for free local areas cleaner taxis buses taxi bus
research development R&D world leader design manufacture green vehicles charging infrastructure DC fast charger every motorway service station network of 500 rapid chargers across the country best network in Europe cash grants £5,000 EV buyers extend extended road tax congestion charge EV ULEV owning electric vehicle electric car dream inconvenience manufacturers new technology help motorists everyday journeys green and clean Prime Minister Nick Clegg major investment driving electric car affordable convenient free from anxiety battery running out creating a culture change towns and cities driving greener vehicle no-brainer most drivers ultra low emission vehicles most successful manufacturing sectors climate change Chief Secretary to the Treasury Danny Alexander developing manufacturing using ULEV /

Wednesday, 7 May 2014

Guns don't kill people ...


Credit: TheNationalMemo / rifle pistol firearm fire arm 2nd second amendment ammendment constitution NRA national rifle association bullet ammunition murder second degree first 1st second homicide dead death kill /

Misleading Lexus ad trashes plug-in vehicles


Credit no credit here: Lexus/Toyota

There is a general rule here: the purpose of advertising is not to inform. It is to influence the public to buy a product. Any relationship to the truth is dependent on the ethics of the advertiser. Unfortunately, advertising is one more area where society rewards those with no, or shaky ehthics. Buyer beware.

http://chargedevs.com/newswire/misleading-lexus-ad-trashes-plug-ins/ / automaker electrification strategy Tesla Nissan BMW pushing pure EVs GM Ford plug in plug-in hybrids hybrid low volume low-volume EV Toyota luxury division Lexus hybrid hybrids five hybrid models high quality reasonably fuel efficient vehicles on line online ad advertisement Lexus conventional hybrid plug in plug-in vehicle dubious premise highly misleading statements public charger reserved for someone with four hours to kill shiny Lexus hybrid slogan no charging means more driving an AeroVironment DC fast charger 30 minutes EV compatible Level 2 charger full charge EV owner public charging station two studies Recargo EV Project most charging takes place car owner sleep sleeping work working public chargers quick top-up top up full charge from empty disingenuous Lexus ad rivalry EV EVs hybrid hybrids different products different needs market markets frequent short commute long trips trip potential buyer understands different types electrified vehicles work choice automakers consumers facts accurate information muddying the waters falsehoods misleading innuendos /

Tuesday, 6 May 2014

Why the social networks are falling apart

http://www.computerworld.com/s/article/9247925/Why_the_social_networks_are_falling_apart / hoodie wearing college dropout Silicon Valley social network Mark Zuckerberg business model hundreds of millions of eyeballs single site worth something Facebook advertisement advertizement advertising site strategy single locationFacebook.com harvest social signals location sell ads everyone everything money went public company reported Q1 revenue $2.5 billion Facebookland problem migrating desktop mobile making ad revenue Google make money harvesting personal data displaying personalized advertising personal Larry Page CEO Eric Schmidt business unification Google privacy policy harvest user signals personal data service search information personalize advertising another service YouTube future online advertising Twitter Facebook discover unwelcome shift user behavior younger users interacting little apps social interaction Snapchat Instagram WhatsApp location data data-harvesting direction strategy harvest personal data multiple apps sell personalized advertising multiple locations /

Monday, 5 May 2014

Google Glass components cost less than $80 — Google charges $1500


Credit: The Daily Mail

http://www.dailymail.co.uk/sciencetech/article-2618129/How-Glass-REALLY-costs-Teardown-finds-Googles-1500-specs-just-80-components.html

http://www.techinsights.com/teardown.com/google-glass/

http://www.pocket-lint.com/news/128719-google-glass-components-cost-less-than-80-google-charges-1500 / Google Glass cost costs early adopters buy new, but apparently components teardown.com most expensive part Google Glass Texas Instruments OMAP4430 processor least expensive component tiny 570mAh battery spends plenty of money on research software development assembly distribution profit Glass not just for geeks 5-megapixel camera 16GB NAND memory 1GB DDR2 SDRAM display futuristic glass bump in price assembly built in California hourly wage smaller profit margin assembled in Asia Vietnam wage fewer models produced limited Glass availability affordable price market larger scale JP Gownder wearables analyst Forrester beta /