Credit: E Ink/ BGR
Your smartphone has a big, bright, colourful display. It looks great!
Problem: It consumes lots of power. And it's almost impossible to read in direct sunlight.
Solution: An E Ink display consumes power only when the displayed image changes & it looks great in sunlight.
But, are you ready to give up all those colours?
http://bgr.com/2013/02/28/e-ink-android-phone-mwc-350263/#more-350263 / Mobile World Congress color colors colorful black-and-white black and white touch screen battery life power energy touch screen /