In 2007, Google's Android, team had been working 60+ hour weeks for over a year. They were sure they were going to take the cell (mobile) phone world by storm with their revolutionary smartphone project ... then Apple announced the iPhone ... & everything changed.
http://www.theatlantic.com/technology/archive/2013/12/the-day-google-had-to-start-over-on-android/282479/ / bar 2005, Google Google’s sprawling, college-like college like campus most secret ambitious team teams smartphone effort Android project Google’s Building 44 Google ad reps four dozen engineers on track deliver revolutionary device change mobile phone industry forever more consumer blown away wanted one immediately engineer start over again worked sixty to eighty 60 80 hour hours sixty-to-eighty-hour weeks fifteen months more than two years writing testing test code negotiate negotiating software licenses license flying over the world find right parts suppliers manufacturers been working with prototypes prototype six months planned plan launch by the end of the year Steve Jobs stage announce unveil the iPhone Chris DeSalvo’s DeSalvo reaction iPhone Silicon Valley iPhone iPhone’s unveiling January 9, 2007 done the impossible iPod iTunes wireless carrier build a revolutionary smartphone hairy Google size Google-size problem software industry mobile phones most dysfunctional technology wireless bandwidth users surf the Internet weren’t powerful enough rudimentary software oligopoly carriers phone makers writing software for phones wireless bandwidth improve phone chips more powerful looked carriers phone makers would control building software one device at a time Vodafone big European carrier Google search on their phones good mobile browser ring tones tone ring-tones carriers provide all the services inside walled garden AOL control best way make money few developers built software mobile phones lost money no standardization industry every phone ran own software applications meaning software written Samsung wouldn’t run Motorola phone Nokia software platforms incompatible different versions of Symbian money pit testing company Larry Page frustrate frustration frustrating share holder shareholders smartphone smart phone phones smartphones Microsoft compete monopoly Page executives mobile business Windows CE mobile phones software niche market consumers platform search tech world co-founder cofounder Sergey Brin dressed search engine’s popularity a fad U.S. government’s successful antitrust trial against Microsoft Oracle v. Google copyright trial Lass Vegas handset makers carriers Consumer Electronics Show Tseng Stanford business school Eric Schmidt Android /
